18 Sep 2023 How to Take Care of Your Instrument For any classical music performer, their instrument is an integral part of their artistic and personal life. Because many young artists value their instruments greatly but may not know how to properly care for them, we aim to assist you with this article... Posts
12 Sep 2023 Classical Music Ensembles and Modern Marketing: A Deeper Dive into Borrowed Strategies In today's digital age, where instant gratification and rapid content consumption are the norms, classical music ensembles find themselves at a crossroads. On one hand, they are the custodians... Articles
11 Sep 2023 Street Art Street art, as we know it today in the case of classical music and beyond, is constantly evolving and gaining a better reputation each year... Posts
05 Sep 2023 Designing a Contemporary Classical Music Festival in Europe: A Comprehensive Guide Europe, with its tapestry of diverse cultures, rich history, and unparalleled musical legacy, stands as a beacon for artistic expression and innovation. This vast canvas, painted with tales of legendary composers, iconic performances, and historic concert halls, beckons the creation of a contemporary classical music... Articles
04 Sep 2023 How to better organize your time as a young artist? I live in a fast-paced world, or at least that's what most people claim, even artists. Certainly, this statement is entirely true and is based on the mentality of today's society, which seeks to achieve a lot in a relatively short time... Posts
29 Aug 2023 Adam Jeanes – „Music for all” Adam Jeanes is the Senior Relationship Manager in the Music department of the London regional office of Arts Council England, focused on Music Education and arts and culture for Children, Young People and Learning in London... Articles
28 Aug 2023 Get ready for the concert! As an active artist in the field of classical music, you certainly have many concerts to perform, and even though you may believe that individual practice is the only element to consider when performing in a concert, we would like to disagree. Yes, practice is important to present a quality repertoire, and you must work hard... Posts
21 Aug 2023 Collarboration with other artists Many times, we assert that music is the art that brings people together, and even though this statement often refers to classical music enthusiasts, it equally applies to the artists themselves... Posts
21 Aug 2023 Measuring Success in Musical Institutions In any cultural institution, measuring success and the institution's impact on the community is very important. It's not enough to set objectives; they need to be measured over time and adapted along the way to clearly see... Articles
14 Aug 2023 Classical music with VR In recent years, the significant advancement of technology has brought new elements into the daily life of each individual, and Classical Music is not left behind, being integrated into the vision of those who develop new technologies. To have a clearer idea of what VR means, we would like to present some general information to understand this concept... Posts
14 Aug 2023 Leadership in the Arts: How to Motivate and Inspire Artists and Staff Managing a team, or in our case, an orchestra, is often a complex task. The responsibility a manager has towards the musicians they lead is the primary role in making things work... Articles
07 Aug 2023 Unconventional Locations for Classical Music Concerts In recent years, we have seen an increasing number of classical music concerts taking place in unconventional locations. In this context, we wonder if this attracts more people to concerts and, consequently, to classical music. The answer is certainly yes because any innovative element... Articles
07 Aug 2023 Be creative! Have you ever wondered what the recipe for success is for various classical music artists? Certainly, they are all consummate professionals, but is that the only reason for their success? Posts
31 Jul 2023 Self Branding on Social Media In today's world, we are strongly influenced by social media, which has become not just a place for communicating with friends or finding acquaintances, but rather a marketing machine that greatly influences our purchasing decisions and often even shapes our preferences and lifestyles. Posts
31 Jul 2023 Developing Educational and Community Programs in Music Institutions Cultural institutions play an extremely important role in the local community. In addition to their primary cultural role in society, we must not forget that they have a great responsibility for the development of future generations within the community... Articles
24 Jul 2023 Concert Season Management: Planning, Scheduling, and Logistics Any orchestra or cultural institution needs predictability and, above all, good organization for a successful season program. In this sense, we consider that planning, scheduling, and logistical elements... Articles
24 Jul 2023 What is the right price for your art? Many young artists at the beginning of their journey often ask themselves: how much is my art or my stage performances worth? The calculation is not a simple one, but we are here to help you with some elements that can guide you in establishing a relatively fair price for your work. Posts
17 Jul 2023 Mimoe Todo – From Piano to Harpsichord Mimoe Todo is a well-known harpsichord performer. Today, she is active in Germany, where she also discovered the instrument used during the Baroque period. Although she has a background as a pianist, her discovery of the harpsichord brought new challenges to her artistic career... Articles
17 Jul 2023 New Methods in Music Education Education in music, both for future instrumentalists and for the general public attending classical music concerts, represents an important element in the preservation... Posts
10 Jul 2023 How to bring an old instrument into the present with Diego Cantalupi Diego Cantalupi is arguably one of the most important performers of Baroque music in our time. He plays the lute and manages to keep the spirit of the Baroque era alive through his interpretations. Besides being a performer, he is also a significant educator who works in Italy and performs concerts worldwide.... Articles